• Mercedes Benstock

British Vogue sets new rules

So I haven’t been writing news posts on here, nearly as much as I should/would. It’s interesting because although I make my posts very personalized about my everyday life, I also think it’s vital to know what’s going on around you, wherever you are in the world. Eventually (sooner rather than later)! I hope to have tabs on my website, so that it is much easier to navigate (this way you don’t have to scroll up and down and click right and left to find the post you’re looking for).

First things first, we all know that Lindsey Lohan is dating NYC promoter Avi Snow, but tuesday she seemed to get quite upset while talking to David Letterman. Calling her upcoming rehab stint a “blessing” while insisting that she is taking her court mandated 90-day rehab jaunt-serious. “To be honest, I’m the happiest when I’m working, and the healthiest.” She said. “I think this is an opportunity for me to focus on what I love in life. I don’t think this is a bad thing. I think it’s a blessing.” The 26 year old was sure to dodge all questions regarding questions with the substances that she has problems with, and whether she’s an addict and a thief. Instead, Lindsey shot back with a few funny comebacks and got raw with her emotions calling Letterman “sweet” after the host commended her bravery for appearing on the show. She also openly admitted to her past troubles, spanning from DUI’s to drug usage and theft, but this time said she is serious about moving forward “I was being immature. I was going through a phase…you grow up and you mature and, I’ve said that a million times…but what else am I supposed to say when it’s a process of life?” According to TMZ Lindsey will undergo treatment at Seafield Center in West Hampton Beach.

Now lets talk about Targets latest fashion collaboration. Stylish young things came out to support celebrity stylist Kate Young’s forthcoming collection for Target at a soiree in the Big Apple on Tuesday night. Michelle Williams (whose pixie cut seemed to be growing out), had guests such as Maggie Gyllenhaal, Jason Wu, Lauren Bush, and Charlotte Ronseon. The collection hits stores this Sunday and is filled with a number of chic blazers, and fun flirty frocks.

So now lets actually talk…some real news, and great news. Fashion Giant, and worldly known Vogue has signed a landmark, 10 point code over the treatment of models walking in fashion shows and posing in shoots.

The modeling union has reached an agreement with British Vogue on the code of conduct. The agreement was made in attempt to improve the working environment for models. According to the new code, models must be given time to eat on shoots, and informed consent on nudity. Working days are also limited to ten hours, and no more than five hours must be worked without a break. While these demands may seem very basic, Equity reports that they are not followed in the industry today, with models being forced to work a gasping 20 hours with no break and being surprised with nudity in a shoot. Equity also informs that they are even told to pause going to the bathroom or going off to eat.

The new model code will stipulate if nudity is involved in the shoot before a model agrees to it, and ensure they are well treated while working. At the moment, a request for a model to take off their clothes can be made during a shoot, with no prior warning, and a model can find it difficult to refuse or to fully consider whether or not they want to do it.

Model and founder of Model Alliance, Sara Ziff offers support for those in the fashion industry, and says that this code is necessary. While speaking to the Guardian she said: “Many, fashion seems fun and frivolous, and so it follows that modeling is seen more as a privilege than a job. This is wrong. The industry’s glossy veneer camouflages the sometimes harsh realities of working as a model.As someone who, on occasion, has worked 20-hour days and been admonished for so much as asking to use the toilet, the Equity and Vogue code represents a welcome change. In an industry that relies on a labour force of minors who know they are highly replaceable and who are often too timid to say no to such demands, this important protection is long overdue.”

Equity also say on their website that: “Models hired by British Vogue for editorial work will now get assurances on hours of work, breaks, food, transport, nudity and semi-nudity, temperature, changing rooms and prompt payment. British Vogue readers can also be assured that all models in Vogue’s editorial are employed in line with the Code, and additionally that models under 16 years of age will not be used in photoshoots representing adult models.”

Both British and American Vogue have already pledged not to use models under the age of 16 who appear to have an eating disorder. Equity hope that many other publications and magazines will now follow in Vogue’s footsteps, and also sign the necessary code.